Job Posting Tips

How to Write the Best Recruitment Ads

Having the best possible ad will attract more response from quality candidates.

• Make your job easier to find in searches so that more potential candidates will view your ad. Use common job titles that candidates are looking for.
• Be clear in the job description about duties, expectations, requirements and pay – this will attract better quality candidates.
• Be specific in letting candidates know what you are looking for so they can determine whether they are qualified.
• Including detailed job descriptions will help SmoothHiring to better target your ideal candidates based on skills, education, and level of experience.

The best job descriptions include all the following components:

About Us 1-3 sentences

• What is a brief description of what your company does?
• How do you stand out in your industry?
• What sets you apart from your competitors?

Position Details 1-3 sentences

• What is the purpose of this role?
• What sort of projects will this person be working on?
• What sort of products/services will they be working with?

Responsibilities 5–7 key responsibilities

• What are this role’s main responsibilities?
• What is this person accountable for?
• What does this person do daily?

Qualifications 4–6 key qualifications

• How much experience are you looking for?
• Does this person need specific experience in this industry, or can they have general experience in this role?
• What sort of training/education would be ideal for this candidate?
• Are there certain duties that they absolutely need experience doing?
• Are you willing to accept someone with less experience and train them?

Compensation/Why Work for Us

• What sort of wages/benefits do you offer?
• Why would someone want to work for you?
• What makes you a good employer?
• Why do your current employees like working for you?
• How would you describe your work culture?
• If advertising in another location: Do you offer relocation assistance?
• Why should someone leave their current employment to work for your organization?

Other Details

• • Are there any other requirements for this position?
  • Is this full time or part time?
  • Is this permanent or contract?
  • Transportation – are you on a bus route?
  • Do you require candidates to possess their own equipment or tools? (Computers, cell phones, vehicles, tools)
  • Is there anything specific about the application process that candidates need to know? Do you require the resume in Word format? A cover letter? Salary expectations?

BY INCLUDING ALL APPLICABLE INFORMATION IN YOUR JOB DESCRIPTIONS, YOU WILL PROVIDE ENOUGH INFORMATION TO INTEREST AND ENTICE THE RIGHT CANDIDATES TO APPLY FOR YOUR POSITIONS.